For a consecutive year, Ariat International, Inc. offered young champions the opportunity to be part of its national advertising campaign. As one of the largest national sponsors of the NHSRA, Ariat honored the winning athletes from this year's championship by featuring the All-Around and Event National and Reserve Champions who competed wearing Ariat boots and belt.

Ariat is proud of our exceptional relationship with the NHSRA and the thousands of high school age competitors. As the Official Boot and Belt Sponsor of the NHSRA, we are pleased to support the passion and commitment of these outstanding young men and women. In addition to celebrating the champions through its national advertising campaign, Ariat provides scholarships and awards for the boy's and girl's NHSFR All-Around Reserve and National Champions. Ariat is also the National Queen sponsor and awards a pair of Ariat High Performance Boots to each state/provincial queen and each state/provincial boys and girl's All Around Champions.

The National High School Finals Rodeo (NHSFR) is an annual event with more than 1,600 contestants from the U.S.A, Canada and Australia. They compete for national titles, awards, and scholarships. The NHSFR is the “World's Largest Rodeo” and was held on July 23 – 29 at the Illinois State Fair Grounds in Springfield, Illinois.